CINCINNATI, Aug 03, 2015 (BUSINESS WIRE) -- Tampax is partnering again with professional soccer player and gold medalist Alex Morgan to inspire girls to stay active and confident on-the-go any day of the month. To encourage Alex's fans near and far to power over periods, Tampax is providing a behind-the-scenes look into her life through exclusive YouTube videos, a sweepstakes and the largest soccer ProCamp for girls.
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"Even though I play professional soccer, I know girls everywhere can relate to my on-the-go life and adventurous days," said gold medalist, Alex Morgan. "I'm excited to join forces with Tampax to continue to motivate girls to not let anything stand in their way, especially their periods, so they can be confident, stay active and have amazing experiences."
The new behind-the-scenes YouTube videos with Alex will offer exclusive looks into Alex's adventurous and active life as she winds down from the summer of a lifetime and gears up to take on the world's biggest sports stage next year. Launching in late summer, the special content will provide girls with access to their favorite forward like never before.
Furthermore, Tampax will be awarding two lucky winners with the opportunity to spend some one-on-one time with the busy star. From July 23, 2015 – September 1, 2015, girls can enter the "Alex Morgan Experience" sweepstakes for the chance to interact with Alex in New York, NY. To enter, visit www.TampaxSweeps.com on your desktop or mobile device and follow the instructions on the entry form. Both prizes will include a trip to New York City and one-on-one time with Alex. Visit www.TampaxSweeps.com for official sweepstakes rules and entry information.
In a time when excitement about women's soccer is at an all-time high, the largest soccer ProCamp for girls will take place in September in the city that never sleeps, New York City. Attendees will participate in drills and scrimmages with Alex Morgan herself.
"We are thrilled to expand our relationship with Alex Morgan because she represents girls' active, on-the-go lifestyles," said Amanda Hill, Tampax Brand Director. "The Tampax brand wants girls to dive into life, no matter the time of the month and Alex Morgan is just the girl to show how that is done."
For more from Alex, the latest on the sweepstakes and more information on Tampax Pearl products, follow us on Twitter, Facebook, Instagram and visit www.tampax.com. To join the conversation, use the hashtags #AwesomelyActive and #LooksLikeThis @Tampax on social.
About Tampax
Tampax Pearl Active features the SlenderFit™ applicator, which is 20 percent slimmer than Playtex Sport1 and 100 percent as absorbent2, to give girls high-performance protection. Tampax Pearl Active also offers a Built-In Backup™ Braid that helps catch leaks and send them back to the core – perfect for girls who don't want their periods to get in the way of their active moments.
Tampax Pocket Pearl features the same full-size tampon as the #13 Tampax Pearl in a compact applicator so always worrying about leaks will be a thing of the past. It is the only compact tampon with the unique Built-In Backup™ Braid designed to send fluid back into the core, providing protection unlike any other tampon. This extra layer of protection helps capture leaks that may bypass other tampons, keeping fluid locked into the core. New Tampax Pocket Pearl also features FormFit™ technology that gently expands to your unique shape and to help you stay clean, dry, confident and ready for any adventure that comes along.
About Procter & Gamble
P&G serves consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Fairy®, Febreze®, Gain®, Gillette®, Head & Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®, Tide®, Vicks®, and Whisper®. The P&G community includes operations in approximately 70 countries worldwide. Please visit http://www.pg.com for the latest news and information about P&G and its brands.
About ProCamps
Since 1998, ProCamps has developed, managed, and operated sports camps and related events for professional athletes across many sports including, the National Basketball Association, the National Football League, Major League Baseball, the National Hockey League, the Professional Golfers' Association, Major League Lacrosse, Women's Field Hockey, the Association of Tennis Professionals, National Association of Stock Car Auto Racing, Major League Soccer, and Women's Professional Soccer.
1 Among similar absorbency. Playtex Sport is a trademark of Energizer Holdings, Inc.2 Vs. Tampax Pearl Regular Absorbency3 Based on sales
View source version on businesswire.com: http://www.businesswire.com/news/home/20150803005709/en/
SOURCE: Procter & Gamble
Procter & Gamble CommunicationsLaura Dressman, 513-634-7363dressman.lp@pg.comorMSL New YorkMichelle Meisten, 646-500-7674michelle.meisten@mslgroup.com
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