FIFAs track record so far this year with the women's World Cup isn't so great. Things started bad when they forced the games to be played on artificial turf, and it won't be helped by this unfortunate url.
A story was posted to the FIFA website about Alex Morgan's desire to win the World Cup. There is nothing too outlandish about that, however they used a url that can easily be considered a sexual innuendo.
Morgan-looking-for-a-happy-ending
It's possible, yet unlikely, that this was a simple mistake. However, that is a rather glaring mistake for a term that is widely understood.
Even if the url was just an oversight, it's a continuation of substandard treatment in comparison to the men. The field and the living situations for the women have been abysmal, drawing criticism from the players.
Additionally, exiting president Sepp Blatter has made a number of sexist comments while discussing the women's game. He recently said that if women wore shorter shorts they would bring in a wider audience.
